Homeless Campaign

It looks like the homeless awareness campaign we did at DCF advertising is finally being posted around the city. And if I may say, it’s looking pretty good. One of the benefits of being a creative director is you get to use yourself as the photographer whenever you damn well please. And that was the case here. I’m going to post a step-by-step Lightroom tutorial of how I got the image to look all “advertising-y” from the original photo, which looked pretty ordinary straight from the camera. Stay tuned.

UPDATE: Just posted the tutorial here.

Filed under Photography

The Cleverest Responses (3)

  1. nice bokeh…

     Rate Comment Up Rate Comment Down  +0
    ~Mr Longden
    03.13.08 at 9:38 pm

  2. Excellent – looks good.

    PS Lightroom update today….

     Rate Comment Up Rate Comment Down  +0
    ~Jon Moss
    03.14.08 at 2:29 pm

  3. Nice

     Rate Comment Up Rate Comment Down  +0
    ~Jeff
    03.14.08 at 6:47 pm

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Recent Comments

  • Why does it say here http://www.thecleverest.com/content/actual_items/index.html that these are completely real (when they're obviously not) and on this post it sounds more like you made them up yourself?
    Posted by Dave | Link to Post
  • Bend over, you better get use to hearing that.
    Posted by Edward | Link to Post
  • I lose more brain cells in my shit then this kids got.
    Posted by Edward | Link to Post